W. Chan Kim

W. Chan Kim is the Distinguished Professor of Strategy and International Management Emeritus and Co-Director of the INSEAD Blue Ocean Strategy Institute. He co-authored the global bestseller Blue Ocean Strategy, which has sold over 4 million copies, and Blue Ocean Shift, both recognized as groundbreaking works in strategy. Harvard Business Review named Kim and his colleague Renée Mauborgne as two of the most influential thinkers in its 100-year history, and they were honored as the world's most influential management thinkers by Thinkers50.